As we begin planning the development of you new website, it is important that we understand how your current site works and what you need and would like to have in the new version.
While we do have some general ideas from our previous discussions, we now need to get more specific and detailed in our understanding of your requirements. We have put together this list of questions for you to think over before we meet to discuss web strategy. We hope this will give you a better idea of the topics we will be covering in our work session, and the type of information we will be looking for.
Specifically, we are interested in how your new website can help you:
Become more efficient in the marketplace
Better serve the needs of site visitors
With this in mind, please answer the following questions:
Introduce your business in a professional manner on the digital marketplace, managing online reviews, and placing relevant information on aggregators.
Social Media
Vortex does all the admin work for you by creating email marketing accounts and automating your organic social media posts. These tools allow Vortex to implement long term marketing strategies with reduced project management costs and increased ROI w/o overpaying for digital marketing!
Email Marketing
Vortex creates email templates and devises the most effective methodology to deliver email marketing to your audience. We use best practice techniques to help retain your readers long term.
On-Board SEO
SEO is the process of increasing a site’s visibility and ranking in organic search results. Websites that have well-developed SEO easily convey what they’re all about to Google, resulting in higher rankings in search results.
Pay Per Click Advertising
In-depth market research to develop keyword lists and write unique copy that helps your business get ROI on search engine advertising.
Analytics Analysis
An in-depth report with statistics outlining weekly results of advertising, website traffic, bounce rates, and more! Vortex also prepares a unique executive report summarizing your results.
Bronze Package
Strategic Planning Meeting, Asset Acquisition
SEO + Digital Marketing Audit
Market Research
Automated Weekly Reports
Social Media Engagement
(Weekly Social Media Impressions, Likes, Shares, Clicks, Social ROI)
Google Analytics Reports
Conversions Report
Writing Ad Copy
Up to 4 Unique Posts on any/all platforms, up to 10 social media accounts
Posts can be duplicated across platforms for no additional costs
As many images as client would like, provided they already have images or would like to purchase Add-on Adobe stock images or would like commercial photography services
1Blog Post / Month
300-400 words maximum
Free internet images/graphics (clipart) + Image SEO
As many images as client would like, provided they already have images or would like to purchase Add-on Adobe stock images or would like commercial photography services
1 Blog Post / Month
300-400 words maximum
Free internet images/graphics (clipart) + Image SEO
Reputation Management:
Google Business Places
Creating/Optimizing Google Business Places
Yelp + Aggregators
Account creation or maintenance
Website Review Page Creation
Monthly Executive Report
Print Services:
Can choose one of the following print options a month
