Marketing Blog

Marketing BlogJustin2020-11-04T17:36:02-05:00

Facebook or Google Ads: Which Is Best For You?
Gallery
Facebook or Google Ads: Which Is Best For You?

Marketing, Online Advertising

Facebook or Google Ads: Which Is Best For You?

By Will Aden|2023-12-27T13:17:38-05:00October 31st, 2018|Categories: Marketing, Online Advertising|Tags: digital advertising, Digital Marketing, Facebook advertising, Google Advertising, Google Adwords, Online Advertising, online marketing|

You have a beautiful new website and are ready [...]

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Ransomware and Email Phishing Are on the Rise
Gallery
Ransomware and Email Phishing Are on the Rise

Security

Ransomware and Email Phishing Are on the Rise

By Will Aden|2023-12-27T13:15:08-05:00September 26th, 2018|Categories: Security|Tags: email security, online privacy, online security, phishing scams, ransomware|

You've seen it before: a vague email from a [...]

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Google Expanded Text Ads 2018 – How to Make the Most Out of Them
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Google Expanded Text Ads 2018 – How to Make the Most Out of Them

Advertising, Marketing

Google Expanded Text Ads 2018 – How to Make the Most Out of Them

By Will Aden|2023-12-27T13:12:57-05:00August 30th, 2018|Categories: Advertising, Marketing|Tags: digital advertising, Google Advertising, Google Adwords, Online Advertising|

Have you ever wished that you had just a [...]

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Google Mobile First Indexing – What Does It Mean For You?
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Google Mobile First Indexing – What Does It Mean For You?

SEO

Google Mobile First Indexing – What Does It Mean For You?

By Will Aden|2023-12-27T13:10:22-05:00July 30th, 2018|Categories: SEO|Tags: google mobile friendly, mobile first indexing, organic seo, responsive web design|

Over the past few months, Google has announced the [...]

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Net Neutrality – What It Means For Small Businesses
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Net Neutrality – What It Means For Small Businesses

Business Management

Net Neutrality – What It Means For Small Businesses

By Will Aden|2023-12-27T13:08:36-05:00June 28th, 2018|Categories: Business Management|Tags: net neutrality, online business, small businesses|

It finally happened. Even amidst all the protest and [...]

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Can Boosting a Post on Facebook or Creating an Ad Help Your Brand?
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Can Boosting a Post on Facebook or Creating an Ad Help Your Brand?

Marketing, Online Advertising, Social Media

Can Boosting a Post on Facebook or Creating an Ad Help Your Brand?

By Will Aden|2023-12-27T13:07:05-05:00May 9th, 2018|Categories: Marketing, Online Advertising, Social Media|Tags: boosting posts, Facebook, Facebook advertising, Mark Zuckerberg, marketing, social media|

What’s New in 2018? Over the past few years [...]

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44 High Circle Drive NE
Iowa City, IA USA
52240-7935

1120 Depot Ln, Ste 100
Cedar Rapids, IA USA
52401

Email Us Request a Quote

Reputation Management

Introduce your business in a professional manner on the digital marketplace, managing online reviews, and placing relevant information on aggregators.

Social Media

Vortex does all the admin work for you by creating email marketing accounts and automating your organic social media posts. These tools allow Vortex to implement long term marketing strategies with reduced project management costs and increased ROI w/o overpaying for digital marketing!

Email Marketing

Vortex creates email templates and devises the most effective methodology to deliver email marketing to your audience. We use best practice techniques to help retain your readers long term.

On-Board SEO

SEO is the process of increasing a site’s visibility and ranking in organic search results. Websites that have well-developed SEO easily convey what they’re all about to Google, resulting in higher rankings in search results.

Pay Per Click Advertising

In-depth market research to develop keyword lists and write unique copy that helps your business get ROI on search engine advertising.

Analytics Analysis

An in-depth report with statistics outlining weekly results of advertising, website traffic, bounce rates, and more! Vortex also prepares a unique executive report summarizing your results.

Bronze Package

Strategic Planning Meeting, Asset Acquisition

SEO + Digital Marketing Audit

Market Research

Automated Weekly Reports
- Social Media Engagement
  - (Weekly Social Media Impressions, Likes, Shares, Clicks, Social ROI)
- Google Analytics Reports
- Conversions Report

Writing Ad Copy
- Up to 4 Unique Posts on any/all platforms, up to 10 social media accounts
- Posts can be duplicated across platforms for no additional costs

All platforms are included:
- (Twitter, Facebook/Instagram, LinkedIn, Pinterest, Youtube)

All posts include:
- Uniquely crafted copy/text
- 1 free internet image/graphic
- Image SEO
- As many images as client would like, provided they already have images or would like to purchase Add-on Adobe stock images or would like commercial photography services

1 Blog Post / Month
- 300-400 words maximum
- Free internet images/graphics (clipart) + Image SEO

Account Set-up:
- Setting up social media accounts if necessary
- Creating Hootsuite and Mailchimp Accounts
- Linking social media to Hootsuite
- Linking website to Google Analytics
- 1 Email Template Creation/Month

Tweaking/Debugging

SEO: (One page of website SEO a month)

$297 Per Month*

*Note: Three Month Up-Front Payment Required
Prices do not include the costs of subscriptions or ad budgets

Diamond Package

All Bronze tier benefits are included

All Silver tier benefits are included

All Gold tier benefits are included

Google Ads:
- Keyword Research
- Writing Ad Copy
- Ad Extensions & SEO
- Account Set-up
- Tweaking
- Google Ads Report

Fully Serviced Google Ads and SEO campaign management with an account exclusive dedicated team.

$1497 Per Month*

*Note: Three Month Up-Front Payment Required
Prices do not include the costs of subscriptions or ad budgets

Gold Package

All Bronze tier benefits are included

All Silver tier benefits are included

Paid Social Media Advertising:
- Market Research
- Writing Ad Copy:
  - Up to 12 Unique Posts on any/all platforms, up to 10 social media accounts
  - Posts can be duplicated across platforms for no additional costs
  - All platforms are included:
    - (Twitter, Facebook/Instagram, LinkedIn, Pinterest, Youtube)
- - All posts include:
    - Uniquely crafted copy/text
    - 1 free internet image/graphic
    - Image SEO
    - As many images as client would like, provided they already have images or would like to purchase Add-on Adobe stock images or would like commercial photography services
  - 1 Blog Post / Month
    - 300-400 words maximum
    - Free internet images/graphics (clipart) + Image SEO

Reputation Management:
- Google Business Places
  - Creating/Optimizing Google Business Places
- Yelp + Aggregators
  - Account creation or maintenance
- Website Review Page Creation
- Monthly Executive Report

Print Services:
- Can choose one of the following print options a month
- 1 design hour to design any one of the options
- Printing/Shipping costs are paid by the client
- Unlimited # of prints
  - Postcards
  - Business Cards
  - Flyers

Business Consultation Services:
- 1 Business Meeting a month

$1097 Per Month*

*Note: Three Month Up-Front Payment Required
Prices do not include the costs of subscriptions or ad budgets

Silver Package

All Bronze Tier Items are included

On-Going Market Research

- Weekly Reports:
  - Executive Summaries and Breakdowns included with reports
  - Social Media Engagement
    - (Weekly Social Media Impressions, Likes, Shares, Clicks, Social ROI)
  - Google Analytics Reports
  - Conversions Report

$797 Per Month*

*Note: Three Month Up-Front Payment Required
Prices do not include the costs of subscriptions or ad budgets