Marketing Blog

Marketing BlogCody Bontrager2020-11-04T17:36:02-05:00

Two Ways to Adapt Your Marketing Strategy During the Coronavirus Pandemic
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Two Ways to Adapt Your Marketing Strategy During the Coronavirus Pandemic

Advertising, Business Management, Marketing, Online Advertising

Two Ways to Adapt Your Marketing Strategy During the Coronavirus Pandemic

By Charles Peckman|2020-06-30T10:16:32-05:00June 30th, 2020|Categories: Advertising, Business Management, Marketing, Online Advertising|Tags: advertising, business marketing, digital advertising, Digital Marketing, Digital Marketing Strategy, Online Advertising, online marketing|

It has been roughly four months since the 2019 novel [...]

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How to Stay Relevant Online
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How to Stay Relevant Online

Advertising, Business Management, Marketing, Online Advertising

How to Stay Relevant Online

By Jonathan|2020-05-30T21:23:00-05:00May 30th, 2020|Categories: Advertising, Business Management, Marketing, Online Advertising|Tags: advertising, business management, business marketing, digital advertising, Digital Marketing, Digital Marketing Strategy, Online Advertising, online marketing|

It takes more than posting standard advertisements to stay relevant [...]

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Who Is Really Using Your Site? Part Two
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Who Is Really Using Your Site? Part Two

Google Analytics

Who Is Really Using Your Site? Part Two

By Jonathan|2020-03-04T17:27:57-05:00March 4th, 2020|Categories: Google Analytics|Tags: digital advertising, Digital Marketing, google analytics, google analytics report, online marketing|

In Part 1 we discussed the importance of using Google [...]

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Who Is Really Using Your Site? Part One
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Who Is Really Using Your Site? Part One

Google Analytics

Who Is Really Using Your Site? Part One

By Jonathan|2020-02-26T17:16:36-05:00February 26th, 2020|Categories: Google Analytics|Tags: digital advertising, Digital Marketing, google analytics, google analytics report|

The internet is ubiquitous. More and more of the technology [...]

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Updating Your Website? Update Your Terms!
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Updating Your Website? Update Your Terms!

Business Management, Website Design

Updating Your Website? Update Your Terms!

By Jonathan|2020-01-30T10:57:19-05:00January 30th, 2020|Categories: Business Management, Website Design|Tags: business management, Internet Law, Update Your Website|

In this month's Vortex Marketing blog post, we are featuring [...]

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Reputation Management

Introduce your business in a professional manner on the digital marketplace, managing online reviews, and placing relevant information on aggregators.

Social Media

Vortex does all the admin work for you by creating email marketing accounts and automating your organic social media posts. These tools allow Vortex to implement long term marketing strategies with reduced project management costs and increased ROI w/o overpaying for digital marketing!

Email Marketing

Vortex creates email templates and devises the most effective methodology to deliver email marketing to your audience. We use best practice techniques to help retain your readers long term.

On-Board SEO

SEO is the process of increasing a site’s visibility and ranking in organic search results. Websites that have well-developed SEO easily convey what they’re all about to Google, resulting in higher rankings in search results.

Pay Per Click Advertising

In-depth market research to develop keyword lists and write unique copy that helps your business get ROI on search engine advertising.

Analytics Analysis

An in-depth report with statistics outlining weekly results of advertising, website traffic, bounce rates, and more! Vortex also prepares a unique executive report summarizing your results.

Bronze Package

Strategic Planning Meeting, Asset Acquisition

SEO + Digital Marketing Audit

Market Research

Automated Weekly Reports
- Social Media Engagement
  - (Weekly Social Media Impressions, Likes, Shares, Clicks, Social ROI)
- Google Analytics Reports
- Conversions Report

Writing Ad Copy
- Up to 4 Unique Posts on any/all platforms, up to 10 social media accounts
- Posts can be duplicated across platforms for no additional costs

All platforms are included:
- (Twitter, Facebook/Instagram, LinkedIn, Pinterest, Youtube)

All posts include:
- Uniquely crafted copy/text
- 1 free internet image/graphic
- Image SEO
- As many images as client would like, provided they already have images or would like to purchase Add-on Adobe stock images or would like commercial photography services

1 Blog Post / Month
- 300-400 words maximum
- Free internet images/graphics (clipart) + Image SEO

Account Set-up:
- Setting up social media accounts if necessary
- Creating Hootsuite and Mailchimp Accounts
- Linking social media to Hootsuite
- Linking website to Google Analytics
- 1 Email Template Creation/Month

Tweaking/Debugging

SEO: (One page of website SEO a month)

$297 Per Month*

*Note: Three Month Up-Front Payment Required
Prices do not include the costs of subscriptions or ad budgets

Diamond Package

All Bronze tier benefits are included

All Silver tier benefits are included

All Gold tier benefits are included

Google Ads:
- Keyword Research
- Writing Ad Copy
- Ad Extensions & SEO
- Account Set-up
- Tweaking
- Google Ads Report

Fully Serviced Google Ads and SEO campaign management with an account exclusive dedicated team.

$1497 Per Month*

*Note: Three Month Up-Front Payment Required
Prices do not include the costs of subscriptions or ad budgets

Gold Package

All Bronze tier benefits are included

All Silver tier benefits are included

Paid Social Media Advertising:
- Market Research
- Writing Ad Copy:
  - Up to 12 Unique Posts on any/all platforms, up to 10 social media accounts
  - Posts can be duplicated across platforms for no additional costs
  - All platforms are included:
    - (Twitter, Facebook/Instagram, LinkedIn, Pinterest, Youtube)
- - All posts include:
    - Uniquely crafted copy/text
    - 1 free internet image/graphic
    - Image SEO
    - As many images as client would like, provided they already have images or would like to purchase Add-on Adobe stock images or would like commercial photography services
  - 1 Blog Post / Month
    - 300-400 words maximum
    - Free internet images/graphics (clipart) + Image SEO

Reputation Management:
- Google Business Places
  - Creating/Optimizing Google Business Places
- Yelp + Aggregators
  - Account creation or maintenance
- Website Review Page Creation
- Monthly Executive Report

Print Services:
- Can choose one of the following print options a month
- 1 design hour to design any one of the options
- Printing/Shipping costs are paid by the client
- Unlimited # of prints
  - Postcards
  - Business Cards
  - Flyers

Business Consultation Services:
- 1 Business Meeting a month

$1097 Per Month*

*Note: Three Month Up-Front Payment Required
Prices do not include the costs of subscriptions or ad budgets

Silver Package

All Bronze Tier Items are included

On-Going Market Research

- Weekly Reports:
  - Executive Summaries and Breakdowns included with reports
  - Social Media Engagement
    - (Weekly Social Media Impressions, Likes, Shares, Clicks, Social ROI)
  - Google Analytics Reports
  - Conversions Report

$797 Per Month*

*Note: Three Month Up-Front Payment Required
Prices do not include the costs of subscriptions or ad budgets